At ecobee digital assets were my jam!
Think thousands of digital assets including programmatic, digital out-of-home, social, email, and basically every other digital space available.
Influencer strategy was front and center
The goals? Continuously build our following, boost promotions, create advocates, and increase brand awareness.
Emails that sell, nurture, convert, and create advocates
Stunning seasonal campaigns to boost the brand
Topical light-hearted creative to humanize the brand
BFFs with B2B
ecobee for Pro drove important revenue so connecting with them in the right way needed a subbrand.
